• No clear ICP or story• Ad‑hoc content, no pipeline• Sales cycles dragging

| ✅ | Full GTM narrative & asset vault (6 briefs | 2 white papers | explainer deck) ||✅| Click‑to‑run Launch Command Centre (tasks, KPIs, comms macros) ||✅| Battle‑ready Sales Playset (battlecards, ROI calc, case‑story shell) ||✅| CRO audit + 14 % median CVR lift |

• MVP or beta live • 5‑50 early users / pilots • Seed–Series A aiming for first 100‑1000 customers